“Jaguar Journey” Mural located in Chula Vista, CA.
Through strategic branding, targeted outreach, and compelling storytelling, we positioned SWC as a premier pathway in higher education — right in the heart of South Bay San Diego.
“Jaguar Journey” Mural located in Chula Vista, CA.
Through strategic branding, targeted outreach, and compelling storytelling, we positioned SWC as a premier pathway in higher education — right in the heart of South Bay San Diego.
“Jaguar Journey” Mural located in Chula Vista, CA.
Through strategic branding, targeted outreach, and compelling storytelling, we positioned SWC as a premier pathway in higher education — right in the heart of South Bay San Diego.
“Within a couple weeks, cThru Media and their partner RSM were able to deliver a campaign that was completely integrated and seamless in its approach. We really value the knowledge and experience they bring to the table as well as their ability to work as an extended part of the District’s communications team. Over the years they havedelivered results which have helped the District meet its enrollment targets and better serve the community.”
Jack BeresfordDirector of Communications and Public Relations,
San Diego Community College District
“RSM along with the digital team at cThru have been our partners annually to create a multi-channel campaign to support the San Diego County Earned Income Tax Credit Coalition’s efforts to raise awareness around free tax filing assistance and tax credits. As a result, we’ve seen an increase in inquiries, and more San Diegans are receiving tax help! Becky and the team are professional and so much fun to work with while ensuring clients have what they need to succeed. I am always impressed with the team’s responsiveness and trust them with our campaigns.”
Sara PortilloDirector of Marketing Communications, United Way of San Diego
“My company has been working with cThru Media for the better part of the last year and the experience has been nothing short of amazing.
I have been in business for 10 years and have gone through 5 SEO companies and its always been a struggle to get the results I was hoping for.
cThru understands the rigors of the small business battling against the deep pocket books of my competitors and have been able to separate my business from the rest of the pack. They are budget conscious and driven to succeed.”
Ralph RiveraCEO, Mainline Insurance
“cThru Media has been a terrific partner with regard to our digital marketing needs. Kevin and his team are incredibly knowledgeable and resourceful in helping us design smart strategies for campaigns, setting up goals and KPIs.
The cThru Team also provides in-depth analytics and insights. cThru has enabled us to deliver competitive costs, exceptional assistance with our digital needs and provides great service!”
Becky Kloetzel-RobertsManaging Partner, RSM
“I hired cThru Media recently to work on a festival campaign. Their graphic design team skills are on point. The ads they produced hit the sweet spot of attention-getting, content-sharing, results-driven creative. Plus they have the digital marketing chops for delivering results with rock solid tracking. They worked with my budget, and tight timeline. From the launch to the post campaign wrap-up meeting everything was seamless. Five stars, 10 out of 10 would work with them again.”
Meilee AndersonMarketing Consultant, Visit Rainier
More than 70% of students turn to search engines when researching schools and degree programs. cThru’s insightful digital marketing tactics cut through the competition to highlight your brand in front of key prospects and rank higher on Google.
Students start their college hunt by researching their schools. Appear at the top of the search with strategically placed search engine ads on Google. Our digital marketing strategies will help your institution appear at the highest spot in search engine results. Increase your leads, inquiries and applications with our innovative technology.
Users are now more than ever turning to social media platforms to find information. Connect with your audience on a more personal level with creative outreach that builds relationships. Make your brand voice heard on platforms like TikTok, YouTube, Instagram, Snapchat, and more.
Google Analytics + Display Marketing
Learn how to better use the most powerful free analytics tool available to digital marketers. As a Google Partner, cThru Media will use your data to generate display ads, insights and identify opportunities that put your school a level above the others and make you a leader in higher education.
Content Development and Design
Have an in-house creative team but just need some direction when it comes to a marketing campaign? Digital marketing agencies with a creative flair like cThru Media specialize in creative cross-collaboration that turns ideas into real results. Using a unique blend of science and art, our understanding of your audience, current marketing efforts, existing data, business KPIs and benchmarks allows us to brainstorm innovative ideas and guide you through the production process.
After we understand your campaign goals and conduct or use your brand audit, we leverage our historical knowledge of your top performers, trends, and surveys. We then dive into extensive research unique to your campaign to discover new opportunities, markets, demographics, platforms, and segments that will highly convert.
And if you’re not quite sure what marketing journey you want to take your institution on, our experienced team can help you develop personas, marketing roadmaps, stakeholder decks and reports, proposals, and more to set you on a clearer path.
Our strength is understanding the value of platforms and what they should cost for your specific goals. We are digital media buyers, media planners, and media refiners. We help your brand from concept to campaign execution, leveraging our experience and relationships to ensure the best rates and platforms for your advertising experience.
Have an in-house creative team but just need some direction when it comes to a marketing campaign? We specialize in creative cross-collaboration that turns ideas into real results. Using a unique blend of science and art, our understanding of your audience, current marketing efforts, existing data, KPIs and benchmarks allows us to brainstorm innovative advertisements, converting landing pages, and new ways to exceed your goals.
Already have existing creative sitting in your library? We leverage your creative assets with our video and graphic editing capabilities, all elevated by a proven distribution strategy. Learn more about how we do this here.
Connect with your audience on a more personal level with creative outreach across all digital channels. Make your brand voice heard on platforms like Google, TikTok, YouTube, Instagram, CTV/OTT, and more with captivating graphics and videos.
We do the research into what it takes to reach your target and send them your message. Our media inventory allows you to reach your audience wherever they are, from their digital footprint or physical footprint.
We believe that constant refinement leads to consistent growth. During every campaign, we are always researching, considering new options, and working to find the best media placements for maximum visibility. If a campaign needs an adjustment, we offer recommendations and make necessary changes to ensure the most value possible during the engagement, including landing page optimization, A/B testing, and more.
We have unique experience in working with multi-campus college districts, meaning we know how important it is to prevent unnecessary media buying competition amongst schools. With cThru Media, we communicate with your institution’s departments to design media plans that optimize your advertising dollars for the most efficient ad spend and outcome.
Real-time reporting is provided based on your digital media KPIs so that you’re always up to date with your campaign’s performance. In addition to regular reporting meetings, each campaign receives a mid/quarterly and final assessment to keep you moving forward with meaningful data. Our numbers speak for themselves, but we take the necessary steps to keep you educated, informed, and confident as a leader in higher education. As a team, we will walk you through each campaign metric, so that you can understand exactly where your marketing efforts are going.
We know how important it is to communicate the numbers to the right people, so we use your campaign results to generate insightful stakeholder reports that help put your institution a level above the others.
The cThru Media team has more than 20 years of experience helping institutions understand their marketing challenges and paving roads to conquer them.
We are firm believers in the power of collaboration: we unify experts that function as an extension of your team and ensure our collective strategy leads to your success.
The cThru Media team has more than 20 years of experience helping institutions understand their marketing challenges and paving roads to conquer them.
We are firm believers in the power of collaboration: we unify experts that function as an extension of your team and ensure our collective strategy leads to your success.
In partnership with traditional media experts RobertStemler Media, the “You Belong Here” Campaign embodies a commitment to the comprehensive support of the “Whole Student” throughout their collegiate experience.
This campaign aims to illuminate the SD City College’s adaptability and dedication to fostering an inclusive educational environment, resonating with the evolving needs of students in today’s changing times.