As an agency that works closely with higher education institutions, trying to understand the consumption habits of this generation of students is key.
Our clients will hear it over and over again from us: video marketing is essential to your digital strategy.
The conclusion of each year brings lots of anticipation around everyone’s “Wrapped” list – a term made famous by Spotify’s yearly “Wrapped,” which is an interactive, shareable recap of their listeners’ music habits and highlights. It’s a great way to reflect on one’s evolution throughout the year and connect with others over your shared interests (or lack thereof).
In the fast-paced digital world, it’s not uncommon for even the most dedicated digital marketing agencies to find themselves going dark for a while.
Tips for ways to hire writers, run contest or outreach to get content written for you.
How do you measure success in your businesses’ content marketing efforts? Are you clear on the KPIs that matter? Maybe you aren’t sure. Or maybe you’re of the mindset that content marketing isn’t measurable.