After weeks or months of hard work, your beautiful new website is ready to make its way into the world. With only a little trepidation, you launch, and then…crickets.

Business owners who are new to Google Analytics tend to focus on the big picture: overall audience numbers, bounce rates, audience sources, and keyword reports. Don’t overlook Behavior Flow!

Beaches. Year-round sunshine. Palm trees. Beer. We could go on and on about all the different reasons why we love living, working, and playing in San Diego, but since you don’t have all day, we restricted ourselves to just 15. The truth is, though, that San Diego is a home that makes us happy in countless ways!

Here are some top tips for improving and localizing your search engine optimization efforts, which will help Google and other search engines (but mostly Google) put your website in front of the local customers you want.

Using parameterized queries and changing your file upload limits are beyond your capabilities, so what can you do right now to make your website safer?

Do you know how your website does in search results? Most business owners don’t. Not only do you have about a gazillion other things on your company-running plate, but getting an accurate picture of how you’re doing is actually harder than it sounds.