We aim to deliver digital media solutions with a full understanding of each advertising channel’s value in order to engage audiences and drive guaranteed results.
More than 70% of students turn to search engines when researching schools and degree programs. cThru’s insightful digital marketing tactics cut through the competition to highlight your brand in front of key prospects and rank higher on Google.
Students start their college hunt by researching their schools. Appear at the top of the search with strategically placed search engine ads on Google. Our digital marketing strategies will help your institution appear at the highest spot in search engine results. Increase your leads, inquiries and applications with our innovative technology.
Users are now more than ever turning to social media platforms to find information. Connect with your audience on a more personal level with creative outreach that builds relationships. Make your brand voice heard on platforms like TikTok, YouTube, Instagram, Snapchat, and more.
Learn how to better use the most powerful free analytics tool available to digital marketers. As a Google Partner, cThru Media will use your data to generate display ads, insights and identify opportunities that put your school a level above the others and make you a leader in higher education.
Have an in-house creative team but just need some direction when it comes to a marketing campaign? Digital marketing agencies with a creative flair like cThru Media specialize in creative cross-collaboration that turns ideas into real results. Using a unique blend of science and art, our understanding of your audience, current marketing efforts, existing data, business KPIs and benchmarks allows us to brainstorm innovative ideas and guide you through the production process.
After we understand your campaign goals and conduct or use your brand audit, we leverage our historical knowledge of your top performers, trends, and surveys. We then dive into extensive research unique to your campaign to discover new opportunities, markets, demographics, platforms, and segments that will highly convert.
And if you’re not quite sure what marketing journey you want to take your institution on, our experienced team can help you develop personas, marketing roadmaps, stakeholder decks and reports, proposals, and more to set you on a clearer path.
Our strength is understanding the value of platforms and what they should cost for your specific goals. We are digital media buyers, media planners, and media refiners. We help your brand from concept to campaign execution, leveraging our experience and relationships to ensure the best rates and platforms for your advertising experience.
Have an in-house creative team but just need some direction when it comes to a marketing campaign? We specialize in creative cross-collaboration that turns ideas into real results. Using a unique blend of science and art, our understanding of your audience, current marketing efforts, existing data, KPIs and benchmarks allows us to brainstorm innovative advertisements, converting landing pages, and new ways to exceed your goals.
Already have existing creative sitting in your library? We leverage your creative assets with our video and graphic editing capabilities, all elevated by a proven distribution strategy. Learn more about how we do this here.
Connect with your audience on a more personal level with creative outreach across all digital channels. Make your brand voice heard on platforms like Google, TikTok, YouTube, Instagram, CTV/OTT, and more with captivating graphics and videos.
We do the research into what it takes to reach your target and send them your message. Our media inventory allows you to reach your audience wherever they are, from their digital footprint or physical footprint.
We believe that constant refinement leads to consistent growth. During every campaign, we are always researching, considering new options, and working to find the best media placements for maximum visibility. If a campaign needs an adjustment, we offer recommendations and make necessary changes to ensure the most value possible during the engagement, including landing page optimization, A/B testing, and more.
We have unique experience in working with multi-campus college districts, meaning we know how important it is to prevent unnecessary media buying competition amongst schools. With cThru Media, we communicate with your institution’s departments to design media plans that optimize your advertising dollars for the most efficient ad spend and outcome.
Real-time reporting is provided based on your digital media KPIs so that you’re always up to date with your campaign’s performance. In addition to regular reporting meetings, each campaign receives a mid/quarterly and final assessment to keep you moving forward with meaningful data. Our numbers speak for themselves, but we take the necessary steps to keep you educated, informed, and confident as a leader in higher education. As a team, we will walk you through each campaign metric, so that you can understand exactly where your marketing efforts are going.
We know how important it is to communicate the numbers to the right people, so we use your campaign results to generate insightful stakeholder reports that help put your institution a level above the others.
The cThru Media team has more than 20 years of experience helping institutions understand their marketing challenges and paving roads to conquer them.
We are firm believers in the power of collaboration: we unify experts that function as an extension of your team and ensure our collective strategy leads to your success.
The cThru Media team has more than 20 years of experience helping institutions understand their marketing challenges and paving roads to conquer them.
We are firm believers in the power of collaboration: we unify experts that function as an extension of your team and ensure our collective strategy leads to your success.
In partnership with traditional media experts RobertStemler Media, the “You Belong Here” Campaign embodies a commitment to the comprehensive support of the “Whole Student” throughout their collegiate experience.
This campaign aims to illuminate the SD City College’s adaptability and dedication to fostering an inclusive educational environment, resonating with the evolving needs of students in today’s changing times.
UC San Diego is the #9 Ranked University in the United States, #15 in the world. For 6 years, cThru Media successfully managed all digital media buying and campaign strategy and all digital media buying for UC San Diego’s Department of Education.
UC San Diego is the #9 Ranked University in the United States, #15 in the world. For 6 years, cThru Media successfully managed all digital media buying and campaign strategy and all digital media buying for
UC San Diego’s Department of Education.
