Southwestern College

Case Study Southwestern College Start Your Jaguar Journey Type: Paid Media, Creative Design Goal: Student Enrollment + Retention Duration: 2 Months Project Goals Southwestern College

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Leveraging Thoughtful Marketing for Higher Education

Higher education marketing is evolving rapidly as institutions compete to attract and engage prospective students in not only an increasingly digital world, but in a culture of quickly-changing policies. In 2025, leveraging the power of digital media and experts like cThru Media is essential for reaching target audiences with an impactful message. Here’s a look at the top trends cThru Media is seeing and why we believe digital media remains a cornerstone of effective marketing strategies for higher education.

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