Direct Mail Retargeting, also Postcard Remarketing, is a targeted advertising strategy that sends physical postcards to individuals who have previously engaged with your brand through your website, social media, or other online interactions.
If you don’t know it by now, you will: Google is replacing Universal Analytics with Google Analytics 4 (GA4), and July 1, 2024 marks the final phase into the transition.
As an agency that works closely with higher education institutions, trying to understand the consumption habits of this generation of students is key.
Our clients will hear it over and over again from us: video marketing is essential to your digital strategy.
The conclusion of each year brings lots of anticipation around everyone’s “Wrapped” list – a term made famous by Spotify’s yearly “Wrapped,” which is an interactive, shareable recap of their listeners’ music habits and highlights. It’s a great way to reflect on one’s evolution throughout the year and connect with others over your shared interests (or lack thereof).
In the fast-paced digital world, it’s not uncommon for even the most dedicated digital marketing agencies to find themselves going dark for a while.