Google Says Goodbye to Universal Analytics July 1 – What Does That Mean for Your Business?
If you don’t know it by now, you will: Google is replacing Universal Analytics with Google Analytics 4 (GA4), and July 1, 2024 marks the final phase into the transition.
What All Colleges Need to Know About Gen Z in 2024
As an agency that works closely with higher education institutions, trying to understand the consumption habits of this generation of students is key.
From Concept to Clicks: A Guide to Effortless Video Marketing
Our clients will hear it over and over again from us: video marketing is essential to your digital strategy.
cThru’s 2023 Wrapped (and 2024 Resolutions)
The conclusion of each year brings lots of anticipation around everyone’s “Wrapped” list – a term made famous by Spotify’s yearly “Wrapped,” which is an interactive, shareable recap of their listeners’ music habits and highlights. It’s a great way to reflect on one’s evolution throughout the year and connect with others over your shared interests (or lack thereof).